As marketing, communications and media experts with deep understanding of the innovation potentials emerging from the technology level, we support our clients as consultants, coaches, sparring partners and devil's advocate …
STRATEGY
… in the development and formulation of an operationalized and measurable strategy. In doing so, we are essentially reflecting the innovation potentials emerging from the technology level.
ORGANIZATION
... Linked to the strategy development, we check the feasibility of the strategy in relation to the existing marketing organization and introduce adjustments if necessary.
PROCESSES
... in the careful and valuable design and implementation of marketing analysis, planning, implementation and evaluation processes.
IT POTENTIALS
... to successfully exploit the power and innovation potentials emerging from the technology level. We support you in gaining competitive advantage through the smart use of technology.
RESEARCH
… to evaluate the solution with the best cost/benefit ratio from an explicitly product-neutral and independent perspective.
CHANGE
… beyond a project, in the role of a moderator, motivator and change agent, to smoothly shape the change and to eliminate the stress field of human, technology and organization.
GRAPHIC:
Methods model
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